Privacy Policy
Privacy Policy
Last updated: January 8, 2026
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Marsimos Ltd., an Israeli company, C.P. 516423092 with an address of 21 King George St., Jerusalem, together with all subsidiaries in the Stay Group (hereinafter: "the hotel " or "we " or " us " ) respects your right to privacy. Your ability to make informed decisions regarding the use of your personal information (as defined below) is important to us.
The purpose of this Privacy Policy (hereinafter: the "Privacy Policy ") is to explain the Hotel's procedures with respect to personal information collected when you use our website (as defined below) and how the Hotel collects, uses, transfers and secures the personal information collected by it when you use our website and including third-party components embedded in our website, social media accounts and application (all together hereinafter: the " Site "). The Site is intended to provide a convenient and secure platform for marketing the Hotel as well as for booking and purchasing accommodation and vacation packages at the Hotel.
Your use of the website of any kind, including leaving contact details with the hotel, constitutes your consent and approval of the privacy policy. Terms in this document that are not explicitly defined will be interpreted in accordance with the definitions given to them in the regulations, published at www.stayhg.com At the bottom of the web page under the words Terms of Service and Website Regulations (hereinafter: "Regulations "). The terms " you " or " you " appearing in this document refer to each user of the site. For any questions or problems related to the privacy policy, please contact: info@staymars.com , indicating that the request is directed to the Privacy Protection Officer.
Please note that this privacy policy applies to personal information collected on our website, and not to your use of the Simple Booking platform through which reservations are made. The privacy policy listed on the platform is in the link that appears when making a reservation at the bottom of the screen by clicking on "Privacy Policy" and is Applies to personal information collected through the Simple Booking platform .
" Information " Personal " is information related to an individual such as name, address, telephone number or email address or as defined by law. You are not legally obligated to provide us with personal information, except in cases where the provision of information is required by law or for the purpose of providing the services; the provision of personal information is done only with your consent. If you do not agree to provide the personal information, in whole or in part, all or part of the site and its services may not be available to you.
Personal Information We Collect
We collect personal information, as necessary and in accordance with your use of the Site, as follows:
Inquiries and/or Contact . When you contact us with a request and/or question, we may record our communication with you as well as any information you volunteer to us, such as your name, the name of the company you represent, contact methods, including telephone, e-mail, and the content of the request or question. Such information will be retained for the purpose of processing your inquiry, documenting the communication, and providing a response. Also, if you upload User Content to the Site, to the extent such a possibility exists, this is also personal information that we receive.
Newsletter and/or Membership Club Registration : When you register to receive our publications (including the newsletter) and/or our membership club, we collect the following information: name, last name, email address, and additional contact information if you choose to provide it. Additional information such as date of birth and wedding anniversary will be provided, to the extent provided, solely on your own free will and for the purpose of customizing content and benefits.
Information Collected Automatically . Certain information is collected automatically about your end device, browser, operating system, IP address, mobile device Device ID and/or information about your use of the Site, including pages viewed, duration of visit and source of traffic to the Site.
How we use personal information
You agree and confirm that the hotel will be entitled to store in its databases the details provided by you and additional personal information that will be accumulated about you, and will be entitled to act in the databases in accordance with the provisions of the law as the controller of the database and to make use of the databases as stated in the privacy policy, including the purposes, and all as the case may be, inter alia, for the purpose of maintaining a contract with you, complying with legal obligations, promoting legitimate interests of the hotel, or based on your consent, in accordance with the provisions of the law, detailed below :
Services and customizations
- Providing access to the site and providing the hotel services;
- Providing the rights and benefits associated with participation in our members' club;
- Providing support and assistance in resolving problems that you or other users may encounter;
- Contacting if necessary;
- Examining questions that arise, including through the website, and responding accordingly;
- Preventing fraud attempts and protecting the security of the site and providing a solution to any problem relating to the site;
- Management of the hotel and its business, including customer retention, analysis of website usage patterns and anticipation of customer desires (including customers who may cancel their engagement with the hotel), identification of trends and preferences in the market and among customers; and
- Creating Lookalike Audiences , subject to legal provisions and in accordance with the privacy settings of the relevant platforms, which allow us to identify new potential customers with similar characteristics to our existing customers.
Internal needs
Internal needs : We may use your personal information for internal needs, including assisting in diagnosing operational problems, conducting reviews and assessments for the purpose of developing new services and/or content and/or offering new products, to improve our website or services and to adapt them to our and/or users' specific needs, developing new products or services, analyzing scope of activity, performing financial assessments and forecasts, assessing customer usage potential, using some of the personal information for research, development and testing purposes, all based on aggregated and/or de-identified information as much as possible, and adjusting server capabilities to expected workloads.
Statistics and Analytical Tools
Statistics and Analytical Tools . We and/or our service providers use analytics tools to collect and analyze information about the use of the Site, such as how often users visit the Site, what pages they visit, and what other sites and applications they used before visiting the Site. By analyzing the information we collect, we may compile statistical information across a variety of platforms and users, which helps us improve our Site or Services, understand customer trends and needs, and consider new products and services, create Lookalike Audiences in order to locate and advertise the Hotel's services to potential customers, and tailor existing products and services to customer desires. Such analytics tools include, but are not limited to, " Google Analytics ." You can find more information about how Google collects information and how you can control such use in the policy: www.google.com/policies/privacy/partners/ .
Advertising
Advertising. Subject to your consent, we may use your personal information to send a newsletter . If you do not wish to continue receiving these emails, you may request to be removed from the mailing list as stated in the link that appears in the message sent and/or in any other way specified in the message. We may also use your personal information for targeted offers and/or advertisements from third parties in accordance with your personal preferences , and subject to the legal provisions and privacy settings applicable to those parties*.
Sharing your personal information
You agree that we will share your personal information as set out below:
Hotel officials
Hotel officials . The hotel officials who are authorized to access personal information, as of the date of this Privacy Policy, hold various positions, including: reservation managers, reception employees and managers, housekeeping and cleaning staff, food and beverage employees. It is clarified that the identity and/or type of authorized access may change from time to time in accordance with our business needs, provided that access to personal information will be granted only to the extent necessary for the fulfillment of their duties and/or for the provision of services to our customers and/or for marketing purposes, and to the extent that there is a material change in the access holders, and to the extent required by law, we will act to inform you of the aforementioned change.
Subsidiaries
Subsidiaries . We share information, including your personal information, with our parent and/or subsidiary companies, where necessary to provide you with our website or services and/or to manage our business, provided that the information is transferred solely for these purposes and in accordance with the provisions of law.
Service providers and third parties
Service providers and third parties . We may share information, including personal information, with service providers and other third parties (" Third Party Providers ") who may use the information to (1) help us operate the Site; (2) help us understand the use of the Site; and (3) provide you with direct mailings in light of your personal preferences on our Site and other sites and/or applications that you choose to visit. And, to the extent this is done subject to your approval and in accordance with the provisions of the law, for the purpose of sending advertising materials and/or customized offers.
Such third-party providers act as data processors on our behalf, in accordance with our instructions, and are bound by appropriate confidentiality and data security obligations.
Service type / Description / Personal information to be transferred
| Service type | Description | Personal information to be transferred |
|---|---|---|
| Cloud services | We use cloud service providers who provide us with storage space on their servers to store our files and programs, including your personal information. | All personal information we collect is stored on third-party servers. |
| Customer Relationship Management ( CRM ) | We use customer relationship management service providers to stay up to date with our customers and their personal information and to manage interactions with them. | Name, company, email address, telephone number, and other similar contact information, such as a mailing address or contact information, to the extent provided by you. |
| Email marketing | We use external providers to process and send marketing emails subject to your consent and in accordance with legal provisions. | Name, email address. |
| Clearing services | When you make a payment through the site, the transaction is processed by an external provider that meets accepted security standards in the field of clearing. | Payment method details, including credit card details and the identity of the cardholder. |
| Accounting services | We use the services of third-party accounting service providers to manage our financial transactions and records. | Name, contact details, and financial details required for accounting purposes and in accordance with legal provisions . |
| Analytics services | We use a third-party vendor to assist us in analyzing our business and website usage. | Statistical data as detailed in section 2.3. |
| Digital advertising | External vendors assist us in placing digital advertisements and measuring campaign effectiveness. | Statistical data as detailed in Section 2.3, and in accordance with the privacy settings of the relevant platform. |
| Artificial Intelligence Tools | We use third-party artificial intelligence tools to provide you with the website. | Any personal information you provide to us. |
| Room reservation system | We use a booking engine system and support services from external suppliers to receive orders directly on our website. | Name, email address, phone number , reservation and stay details (such as arrival and departure dates, room type, number of guests, special requests if any) and any personal information you provide to us. |
| Hotel management system | We use hotel management system providers to manage room inventory, accounts, and general hotel operations. | Personal information required for the purpose of managing your stay, services and accounts at the hotel. And any personal information you provide to us. |
| Spa Management System | We use spa management system providers. | Any personal information you provide to us in connection with your use of the spa, including booking and service details. |
| Guest communication systems | We use guest communication system providers to manage inquiries, notifications, and operational updates. Including payments. | Any information you provide to us and our messages to you, including contact information and the content of the messages. Including payment information. |
| Additional types of suppliers | We may from time to time use additional providers for operational, technological or business needs. | Personal information as necessary for the relevant service and in accordance with the purposes detailed in this privacy policy. |
Third-party providers may be located in countries other than the State of Israel. All authorized third parties will be subject to confidentiality obligations, data security and a prohibition on using personal information for purposes other than those for which it was transferred. However, some countries may have levels of protection for personal information or other information that are not equivalent to the level of protection in the State of Israel. Transfer of personal information to other countries will be in accordance with the provisions of the law and the appropriate protection mechanisms. You consent to the transfer of your personal information to these countries.
Transfer of Ownership . We may disclose and/or transfer our databases containing your personal information as part of or during negotiations for, a merger, sale of hotel assets or an acquisition, including in the event of a liquidation or reorganization, and/or upon completion of such transaction or proceeding. In such event, your personal information will continue to be subject to the provisions of this Privacy Policy, subject to applicable law, and we will take reasonable steps to ensure that the transferee honors similar obligations with respect to the personal information.
Advertisers . To the extent that advertisements are displayed through the Site, when you click on an advertisement, on our Site or on another Site, the advertiser of the advertisement will know that advertisements were clicked on on a particular page, and the advertiser may be able to identify you through certain means, such as cookies, subject to the privacy settings and preferences you have chosen and subject to the provisions of the law (as further detailed in Section 7 below).
Transfer Personal Information for Law Enforcement . We will cooperate with law enforcement authorities and/or act in accordance with any judicial order or subpoena directing us to disclose or provide the identity, conduct, digital content, or other personal information of any user suspected of engaging in actions that appear to be unlawful or that violate the law. We may also share your personal information with third parties if we believe in good faith that disclosure of your personal information is appropriate and necessary to protect our rights, property, or safety (including enforcing our Privacy Policy and/or the Terms of Use ) or to protect the rights, property, or safety of third parties , provided that the disclosure is made to the extent required and in accordance with the provisions of law.
Sharing Personal information In addition, we will transfer your personal information to relevant third parties in cases where: (1) the hotel discovers that actions you have taken on the site violate the terms of the regulations or were taken for the purpose of committing fraud of any kind; or (2) the hotel faces legal action (administrative, criminal or civil) against it in connection with actions you have taken via the site, all to the extent necessary to handle the matter subject to the provisions of the law.
How We Protect Personal Information
How We Protect Personal Information . We follow industry-standard practices to protect personal information, both at the time of transmission and once we receive it, including through reasonable and acceptable technical and organizational measures, including access controls and appropriate contractual obligations on the part of third-party providers. However, transmission of personal information over the Internet or electronic storage is never completely secure. Therefore, we cannot guarantee the absolute security of your personal information . To ensure the best protection of your personal information, please save/save your passwords and access to your computer by appropriate means.
Right to review and correct personal information
Right to review and correct personal information . You may request to review the personal information that the hotel processes about you, in accordance with the provisions of Section 13 of the Privacy Protection Law, 5741 - 1981 (hereinafter: the "Privacy Protection Law "). If, after reviewing, you find that the personal information as aforesaid is not correct, complete, clear or up-to-date, you may request that it be corrected or amended or deleted, in accordance with the provisions of Section 14 of the Privacy Protection Law. The hotel will review the request and act to respond to it within a reasonable time, subject to the provisions of the law. In addition, in certain cases and subject to applicable law, you may request that your personal information be deleted from the hotel's databases, in accordance with the Privacy Protection Regulations (Provisions Concerning Information Transferred to Israel from the European Economic Area), 5743-2023. To the extent that the hotel decides to reject such a request, you will be notified thereof in the manner and manner prescribed by the regulations. This decision can be appealed to the Magistrate's Court, in accordance with the provisions of the law.
Retention of Personal Information
Retention of Personal Information . We will retain your personal information for as long as necessary to: (1) fulfill the purposes for which we use your personal information set forth above; (2) comply with our legal obligations; (3) resolve disputes; (4) enforce our agreements; or (5) for such longer periods as may be required by applicable law and for the legitimate interests of the hotel, such as the proper conduct of its business and the protection of rights.
We may delete your personal information, without notifying you, to the extent that we deem it no longer necessary to hold it for the purposes detailed above , and subject to the provisions of the law .
Cookies
Cookies . Cookies are short text files sent to your device through your browser. We use cookies and similar technologies (e.g., Beacons or Pixels – which are technologies that help us understand the use of the Site and improve the Services, among other things, are a small graphic file that is usually designed to identify users and/or their activity) (hereinafter: " Cookies "). A "session cookie" is a cookie that remains on your device until you leave the Site. We may use a "persistent" cookie to save your settings and customizations from visit to visit, which will remain on your device for longer periods. For example, if you log in to the Site, the cookie will be used to identify you as a current user and remember certain preferences. We use both our own cookies and cookies from third parties, including for operational, security, measurement and analytical purposes. Most web browsers and end devices are pre-configured to accept cookies, but you can change this setting to block a specific cookie or all cookies as you choose. You can also delete any existing cookies at any time. Some features of the website may not work properly if you disable or remove cookies.
The cookies we use may change from time to time. The types of cookies we use generally fall into one of the following categories:
| Cookie type | activity |
|---|---|
| vitality | These cookies are essential for the proper operation of the website. They help you access the website, navigate it, and use various features, such as saving basic preferences or returning to previous pages. Blocking these cookies may affect the operation of the website or parts of the services. |
| Operationality | These cookies store preferences from visit to visit, such as display settings or usage preferences, to improve the user experience. |
| Safety | These cookies help protect the site and services, including verifying activity, preventing misuse, identifying fraud attempts, and improving and securing access to service areas, where available. |
| Analytics | These cookies help us understand how users use the Site, to improve the Site, products and services, such as identifying popular pages and services and analyzing usage patterns. In some cases, we may also use similar technologies in email messages to understand interaction with these messages, subject to legal requirements and your preferences. |
| Advertisements | These cookies help us to show you advertisements that may be relevant to you and to measure the effectiveness of our advertising efforts. Using these cookies, we and/or third parties may show you more targeted advertisements, based on the privacy settings on the relevant platforms and your preferences. These cookies may also collect information regarding your use of our website and other websites. |
Third-party services
Third-party services . Some of the services offered on the site include the use of third-party services , tools or content . The use of these services is subject to the terms of use and privacy policies of those third parties, and the hotel has no control over their operations or practices. It is recommended that you review the relevant terms and policies of each such service before using it .
Children
Children . The Hotel does not knowingly collect personal information about children under the age of eighteen (18) from the children themselves. If you are aware of an individual under the age of eighteen (18) using the Site without the permission of a parent or guardian, please notify us immediately.
Communications and Notifications
Communications and Notifications . We reserve the right to send you Site-related communications via email and/or any other means of communication known to us, including service and administrative messages relating to your account without offering you the option to opt-out unless you terminate your membership in the club and remove yourself from our mailing list .
Changes to Privacy Policy
Changes to Privacy Policy . Our Privacy Policy may change from time to time. If material changes are made to the Privacy Policy, a notice will be posted on the Site.
Contact Us
Contact Us . For any questions, requests or inquiries regarding this privacy policy or the manner in which personal information is processed, you can contact us by sending an e-mail to info@staymars.com , or by filling out the dedicated contact form on the "Contact Us" page on the website.